Lawrence Richard Greenfield (also known as Larry Greenfield), of Woodland Hills, California, a stockbroker formerly registered with Arete Wealth Management LLC, is the subject of a customer initiated investment related FINRA securities arbitration claim in which the customer requested $950,000.00 in damages based upon allegations that Greenfield made unsuitable investment recommendations in alternative investments during the time that Greenfield was associated with Arete Wealth Management LLC. Financial Industry Regulatory Authority (FINRA) Arbitration No. 23-02389 (September 12, 2023).
FINRA Public Disclosure shows that Greenfield is referenced in eight other customer initiated investment related disputes concerning Greenfield’s conduct while associated with securities broker dealers. On May 28, 2021, a customer initiated investment related FINRA securities arbitration claim involving Greenfield’s conduct was settled for $175,000.00 in damages based upon allegations that Greenfield made unsuitable investment recommendations in real estate securities when Greenfield was associated with Arete Wealth Management LLC. FINRA Arbitration No. 19-00162.
Greenfield is also referenced in a customer initiated investment related FINRA securities arbitration claim in which the customer requested damages between $100,000.01 and $200,000.00 based upon alleged unsuitable advice about alternative investments by Greenfield during the time that he was associated with Arete Wealth Management LLC. FINRA Arbitration No. 22-01245 (June 3, 2022).
On February 1, 2023, a customer filed an investment related FINRA securities arbitration claim involving Greenfield’s conduct in which the customer requested $257,500.00 in damages. The claim alleged unsuitable recommendations in alternative investments by Greenfield. FINRA Arbitration No. 23-00269.
On March 8, 2023, a different customer filed an investment related FINRA securities arbitration claim involving Greenfield’s conduct, seeking damages of $500,000.00. The claim alleges that Greenfield made unsuitable alternative investment recommendations. FINRA Arbitration No. 23-00580.
On May 23, 2023, an additional customer filed an investment related FINRA securities arbitration claim regarding Greenfield, requesting $100,000.00 in damages. According to the claim, the stockbroker provided unsuitable advice to the customer about alternative investments while he was employed at Arete Wealth Management LLC. FINRA Arbitration No. 23-01513.
Greenfield was associated with LPL Financial LLC in Woodland Hills, California, from July 13, 2018, to May 19, 2020. He was associated with Arete Wealth Management LLC in Woodland Hills, California, from October 2, 2013, to July 13, 2018.