George Craig Merhoff Jr., a stockbroker currently registered with Cetera Advisors LLC, has been named in a customer initiated investment related arbitration claim on July 14, 2016, which is based upon allegations that Merhoff committed violations of securities laws in the State of Oregon, breached his fiduciary and contractual duties to the customer, effected unsuitable transactions in the customer’s account, and defrauded the customer concerning equity transactions.

Financial Industry Regulatory Authority (FINRA) Public Disclosure reveals that Merhoff has been identified in nine additional customer initiated investment related disputes containing allegations of Merhoff’s misconduct while employed with Cetera Advisors LLC. Particularly, from December 18, 2015, to March 1, 2016, five customers filed investment related arbitration claims regarding Merhoff’s conduct, in which customers collectively alleged that Merhoff made unsuitable equity recommendations that caused customers to suffer investment losses.

Additionally, from March 31, 2016, to June 3, 2016, four additional customers brought investment related arbitration claims pertaining to Merhoff’s activities, in which customers collectively requested $4,916,000.00 in damages based upon allegations that Merhoff breached his fiduciary and contractual obligations to the customers, and negligently managed the customers’ investment accounts.

Merhoff was barred by FINRA in April 2019.